THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR - Seven Innovations, See you on August 8 at Nanjing International Exhibition Center!
2024-06-18
作者：编辑
On August 8-10, CNWFF2024THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR will be grandly held in Nanjing International Exhibition Center. (Theme Exhibitions: AFWE2024 Asia Fine Wine Exhibition & 14th China (Jiangsu) International Wine & Spirits Fair, 2024 14th China (Nanjing) International Food & Beverage Exhibition)
As an effective exhibition in the wine and food industry, the organizing committee of THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR has gained a deep insight into the current situation of the industry, and has upgraded the exhibition by seven major upgrades, focusing on the current development of the wine and food industry, and the real needs of the enterprises and professional visitors to the exhibition.
Let's take a quick look at the following.
Focusing on the effect of exhibitors' participation, the exhibition effectiveness is upgraded.
As we all know, there are many wine and food industry exhibitions in China, but only a few of them are really effective!
Under the current development situation of the wine and food industry, the effectiveness of industry exhibitions is of great concern to exhibitors and the industry. The effectiveness of the exhibition has also become one of the important standards to measure the vitality of professional exhibitions.
THE CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR is based in Jiangsu Province, one of China's strongest economic provinces. Since its holding, THE CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR organizing committee has always paid attention to the healthy development of the exhibition, and has taken effectiveness as one of the major highlights of the exhibition in curating and organizing the exhibition, so that THE CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR has gradually grown into a professional exhibition with industry vitality. The China (NANJING) International Wine & Food Fair has gradually grown into a brand wine and food exhibition with industry vitality and leading power.
In THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR, the organizing committee of the conference will continue to uphold the fundamental point of exhibition effectiveness, increase and strengthen the professional audience organization, audit efforts to ensure that the number and quality of professional visitors on the exhibition site, and strongly upgrade the exhibition effectiveness to help exhibitors recruit business at the exhibition, We will upgrade the effectiveness of the exhibition and help exhibitors to attract business and good business at the exhibition.
Multi-channel organization of professional audience, the exhibition turnover breadth upgrade
For a long time, exhibitions in the wine and food industry have been accustomed to the organization of professional visitors in the traditional single channel, while ignoring the demand for multi-channel selection.
Nowadays, with the broadening of sales channels in the wine and food industry, channel diversification is becoming an irreversible development trend of the industry. Cross-border merchants, e-commerce companies, community group purchasers and professional chain organizations, circle group purchasers and so on are gradually rising to become a channel force that cannot be ignored in the wine and food industry.
The 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR organizing committee, in order to further play the leading role of the industry brand exhibition, is stepping up its efforts and taking measures to organize the above channels to visit the exhibition site and select products, and try its best to broaden the breadth of exhibitors' transactions.
Increased efforts to tap the Jiangsu market and upgraded the breadth of the exhibition's radiation.
As one of the core distribution markets of China's wine and food industry, Jiangsu Province has always been an important layout market for major wine and food brands on the road to nationalization. It is located in China's most economically developed region of East China, with access to China's important wine and food distribution powerhouse Shandong Province in the north, high-end consumption of Zhejiang and Shanghai in the south, and radiation of wine and food consumption in the town of Anhui Province in the west. It can be said that the wine and food exhibition held in Jiangsu has a unique market environment.
In recent years, with the accelerated pace of nationalization of major wine and food enterprises, the Jiangsu market has ushered in an explosive period for wine and food brands, and many enterprises have taken THE CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR as an important platform to enter Jiangsu and neighboring provinces and cities.
THE CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR is based in Nanjing, the capital of Jiangsu Province, and after years of development, it has become the head brand exhibition of the domestic wine and food industry, and it has always been an important platform for major wine enterprises to show their brand strength and image, and most of them, from the head leading enterprises to the regional strong brands, have made wonderful exhibitions and displays at the Nanjing Sugar & Wine Fair. Most of the leading companies and strong regional brands have had wonderful exhibitions at the Nanjing Sugar & Wine Fair.
THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR will continue to strengthen its efforts to tap into the Jiangsu market, especially the South Jiangsu market, and bring more high-quality professional visitors to the fair. At the same time, the organizing committee will further increase the professional audience organization in Shandong, Anhui, Zhejiang, Shanghai and other provinces and cities around Jiangsu to enhance the radiant influence of the exhibition on the East China market.
Increase the opportunity of face-to-face communication between exhibitors and big businessmen, and upgrade the ability of the exhibition to link big businessmen.
THE CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR, as an event in the wine and food industry, invites a certain number of big businessmen to visit and communicate with us.
As we all know, big businessmen have incomparable advantages over ordinary dealers in terms of financial strength and product promotion and marketing.
In order to further increase the communication opportunities between exhibitors and big businessmen, the 14th Nanjing Sugar & Wine Fair will set up a "face-to-face communication and negotiation office for big businessmen", where several large-scale trading companies will be present, waiting for exhibitors to come to negotiate and exchange ideas.
Increase the exposure of exhibitors' new products, and upgrade the way of serving exhibitors at the show.
As an important platform for enterprise brand display and market promotion, products can only be selected when they are seen.
In order to further increase exhibitors' new product exposure opportunities and better serve exhibitors, the organizing committee of THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR will set up the "2024 New Product Showcase Punch Card Office" to provide exhibitors with a new product exposure space. exposure space for exhibitors.
Enhancing the content richness of exhibition activities and upgrading the communication function of the exhibition
At present, the wine and food industry is facing an unprecedented period of industry change, and confusion and anxiety are filling the hearts and minds of industry practitioners.
As an important communication platform for the industry, it is a good time for industry exhibitions to play their role.
THE CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR, as a hot event in the wine and food industry, has attracted wide attention from the industry with its annual forum. At THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR, the organizing committee will pay attention to the current industry hotspots and increase the richness of on-site activities.
It is reported that at THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR, the organizing committee intends to hold the Opening Ceremony of THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR, the 2024 Forum on High Quality Development of China's Alcohol Industry-Jiangsu Conference, 2024 Liquor Distributors Development Exchange Meeting, 2024 Jiangsu Liquor II Exchange Meeting, THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR Cross-border Exchange and Matchmaking Meeting and Brand Super Promotion Show, Dialogue Market - Su Liquor - Chu Liquor Exchange Meeting and Jiangsu Liquor Industry Chu Wine Exchange Meeting and Jiangsu Wine Industry Line Activity, 2024 Food & Beverage Explosive Product Creation and Operation Lecture Hall and other activities to answer questions and solve problems for industry practitioners.
Changes in the format of the "Huajue Cup" Award Ceremony and further upgrading of the richness of the event
As a special award of THE CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR Organizing Committee, the "Huajue Cup" Award Ceremony has been successfully held for six times.
In order to further enhance the richness of the event, the 7th "Huajue Cup" Award Ceremony will be further upgraded to THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR CROSS-BORDER EXCHANGE & DOCKING MEETING & BRAND SUPER PROMOTION SHOW.
The event will integrate selection, keynote speech, enterprise promotion, brand display, award ceremony in one, to further enhance the richness of the activity.
It is understood that at present, THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR is in the process of investment promotion and observation. The convening of this exhibition is also bound to provide more information on the development trend of the wine and food industry in the second half of the year.
Let's meet at THE 14TH CHINA (NANJING) INTERNATIONAL WINE & FOOD FAIR on August 8-10 at Nanjing International Exhibition Center.